Privacy policy

Privacy Policy Last Updated: August 04, 2023

We highly value your privacy and are fully committed to safeguarding it through our strict adherence to this updated privacy policy (“Policy”). This Policy outlines the kinds of information we may collect from you or that you may provide (“Personal Information”) on our online platform, the luxefood.co.uk website (“Website”), our dedicated “LuxeFood” mobile application (“Mobile Application”), and any related products and services we offer (collectively referred to as the “Services”). It also delineates our procedures for collecting, utilizing, maintaining, safeguarding, and disclosing your Personal Information. Moreover, it details your options concerning how your Personal Information is used, and how you can access and update it.

This Policy serves as a legally binding agreement between you (“User,” “you,” or “your”) and Luxe Food Ltd (operating as “Luxe Food,” “we,” “us,” or “our”). Should you be entering into this agreement on behalf of a business or any other legal entity, you hereby confirm that you possess the requisite authority to legally bind such entity to this agreement. In such cases, the terms “User,” “you,” or “your” shall apply to said entity. Should you lack such authority or disagree with any terms stipulated within this agreement, you are obligated to refrain from accepting the agreement. By accessing and using our Services, you indicate that you have thoroughly read, comprehended, and agreed to be bound by the terms and conditions articulated in this Policy.

Please note that this Policy exclusively pertains to the actions of Luxe Food Ltd and does not extend to the practices of companies we neither own nor control, or individuals we neither employ nor manage.

Automatic Information Collection Upon visiting the Website or using the Mobile Application, our servers automatically record details transmitted by your browser or device. This information may encompass your device’s IP address and geographical location, browser and device specifications (including version), operating system details (including version), preferred language settings, the webpage visited prior to accessing our Services, the pages within our Services that you navigate, the duration of time spent on each page, your search queries within our Services, access times and dates, and various other statistical data.

Automatically collected data is exclusively used to pinpoint potential instances of misuse, compile statistical data about Service usage and traffic, and does not take the form of aggregated data that identifies specific Users of our system.

Collection of Personal Information While it is possible to utilize our Services without divulging information that could lead to your identification as an individual, certain features may require you to provide specific Personal Information (such as your name and email address) if you wish to access them.

We acquire and retain any information deliberately submitted by you, such as when creating an account, posting content, making purchases, or completing forms within the Services. This information may encompass, but is not limited to:

  • Account particulars (such as username, unique user ID, password, etc.)
  • Contact data (such as email address, phone number, etc.)
  • Essential personal details (such as name, country of residence, etc.)
  • Sensitive personal data (such as ethnicity, religious beliefs, mental health, etc.)
  • Biometric data (such as facial recognition, fingerprints, etc.)
  • Identity confirmation (such as a photocopy of a government ID)
  • Payment information (including credit card specifics, bank account data, etc.)
  • Device geolocation data (such as latitude and longitude)
  • Select mobile device features (such as contacts, calendar, gallery, etc.)
  • Information related to other individuals (like family members, friends, etc.)
  • Any other materials you willingly submit to us (such as articles, images, feedback, etc.)

While some information may be directly provided by you via our Services, we may also obtain Personal Information about you from supplementary sources such as public databases and our collaborative marketing partners.

We understand that you may choose not to provide us with your Personal Information. However, opting out could limit your access to certain features within our Services. For those uncertain about which information is obligatory, please feel free to reach out to us for clarification.

Children’s Privacy We never knowingly gather any Personal Information from individuals under the age of 13. If you are under 13 years old, kindly refrain from submitting any Personal Information through our Services. In the event that you believe a child under the age of 13 has shared Personal Information with us, please contact us so we can promptly remove that information.

We encourage parents and legal guardians to supervise their children’s online activities and to instruct them against disclosing Personal Information without proper authorization. We implore all parents and guardians to educate their children about responsible online behavior, particularly concerning the sharing of Personal Information.

Utilization and Processing of Collected Information We function as both a data controller and a data processor as stipulated by the GDPR when dealing with Personal Information, unless a data processing agreement has been established between you and us, thereby making you the data controller and us the data processor.

Our role can differ based on specific scenarios involving Personal Information. We function as a data controller when requesting submission of your Personal Information, which is necessary for your access and utilization of our Services. In such situations, we serve as a data controller as we determine the purpose and means of processing Personal Information, while complying with the obligations incumbent upon data controllers as set forth by the GDPR.

We function as a data processor when you submit Personal Information through our Services. In this context, we neither own nor exert control over the submitted Personal Information, which is processed strictly in accordance with your instructions. In such instances, the User supplying Personal Information functions as a data controller as per the GDPR.

To facilitate the provision of our Services or to fulfill legal obligations, we may need to collect and utilize specific Personal Information. Failure to provide requested information might result in our inability to deliver requested products or services. The information we gather from you may serve the following purposes:

  • Creating and managing user accounts
  • Processing and managing orders
  • Product or service delivery
  • Enhancing product and service quality
  • Disseminating administrative notices
  • Distributing marketing and promotional communications
  • Issuing product and service updates
  • Addressing inquiries and offering support
  • Requesting user feedback
  • Enhancing user experience
  • Displaying customer testimonials
  • Dispensing targeted advertisements
  • Administering contests and competitions
  • Enforcing terms, conditions, and policies
  • Safeguarding against abuse and malicious activities
  • Responding to legal requests and averting harm
  • Managing and operating the Services

Processing of your Personal Information depends on your interaction with our Services, your geographical location, and the occurrence of one or more of the following conditions:

  • Consent granted by you for one or more specific purposes (Note: This doesn’t apply if processing Personal Information is subject to California Consumer Privacy Act or European data protection law)
  • Necessity of information for performance of a contract or pre-contractual obligations
  • Compliance with a legal obligation to which you are subject
  • Processing related to tasks conducted in the public interest or official authority vested in us
  • Processing necessary for legitimate interests pursued by us or a third party

In order to better serve you and enhance our Services, we might aggregate or combine portions of your Personal Information.

The collection and processing of your Personal Information are founded upon various legal bases defined by the GDPR, including:

  • User consent
  • Contract fulfillment
  • Adherence to employment or social security obligations
  • Compliance with legal obligations
  • Provision of health or social care
  • Handling legal claims and proceedings
  • Preservation of life protection
  • Pursuit of public interest or official function
  • Pursuit of our legitimate interests
  • Conducting research or generating statistics for public benefit
  • Availability of Personal Information in the public domain

It should be noted that under specific legal frameworks, we might be entitled to process information until you voice your objection to such processing via opting out, without necessitating reliance on consent or any other of the aforementioned legal bases. In any instance, we remain open to providing clarification regarding the specific legal basis applicable to the processing of Personal Information, particularly whether the provision of said information is a statutory or contractual prerequisite, or a necessity for contractual agreement.

Payment Processing For Services requiring payment, you may be required to submit credit card details or other payment account information. This data is exclusively used for the purpose of processing payments and is safeguarded with the utmost security measures. We collaborate with third-party payment processors (“Payment Processors”) to ensure secure processing of your payment details.

The Payment Processors adhere to the PCI Security Standards Council’s most recent security standards, which is a collaborative initiative involving major brands such as Visa, MasterCard, American Express, and Discover. Sensible and confidential data transmission is carried out through an SSL-secured communication channel, fortified by digital signatures. Additionally, our Services adhere to rigorous vulnerability standards to create a secure environment for Users. Please note that Payment Processors may collect certain Personal Information from you to process payments securely (such as your email address, postal address, credit card specifics, and bank account number). The use of your Personal Information by Payment Processors is guided by their respective privacy policies, which may or may not be as comprehensive as our own. We recommend that you review their privacy policies to gain a comprehensive understanding of their practices.

Managing Your Information You retain the ability to delete specific Personal Information we hold about you. Please be aware that the categories of Personal Information subject to deletion may evolve in accordance with changes in our Services. Once Personal Information is deleted, we may retain a copy of unmodified Personal Information for as long as necessary to fulfill our obligations to affiliates, partners, and to meet other legitimate purposes. If you wish to delete Personal Information or close your account permanently, this can be accomplished via the settings page of your account within our Services.

Disclosure of Information Depending on the nature of the requested Services or the necessity of completing a transaction or providing a requested Service, we may share your information with trusted subsidiaries, affiliates, contracted entities, and service providers (collectively referred to as “Service Providers”). These Service Providers are essential to the functioning of our Services and their privacy policies mirror our own, or they are contractually bound to adhere to our policies regarding Personal Information. We do not share personally identifiable information with unaffiliated third parties.

Our Service Providers are authorized to use or reveal your information solely to perform the services we require or to comply with legal obligations. They are granted access to information strictly for the purpose of executing their designated functions and are not authorized to utilize or disclose the information provided for personal marketing or alternative objectives.

In cases of business transitions, such as mergers, acquisitions, or asset sales, your user account and Personal Information might be included among the assets transferred.

Retention of Information We will retain and employ your Personal Information for as long as required to satisfy legal obligations, keep your user account active, fulfill purchase orders or Services, fulfill obligations to our partners and affiliates, enforce agreements, and settle disputes. We may use aggregated data derived from your Personal Information, provided that it remains non-identifiable, to further our goals even after you update or delete it. Personal Information shall be deleted upon expiration of the designated retention period. Consequently, after the retention period elapses, the right to access, erasure, rectification, and data portability cannot be enforced.

Information Transfer Data transfers might necessitate storage of your information in a country other than your own. However, transfers will not involve countries beyond the European Union and European Economic Area. If such transfers take place, you may obtain additional details from the relevant sections of this Policy or by contacting us via the information provided within the contact section.

Data Protection Rights under the GDPR For residents of the European Economic Area (“EEA”), specific data protection rights are accorded to you. We are committed to facilitating these rights and endeavoring to allow you to rectify, amend, delete, or limit the usage of your Personal Information. To exercise these rights or obtain details about the Personal Information we possess, please get in touch with us. EEA residents enjoy the following data protection rights:

  • Right to withdraw consent: You may withdraw consent for processing your Personal Information at any point if processing is founded on your consent. Withdrawing consent does not impact processing legality prior to withdrawal.
  • Right to information verification: You have the right to confirm whether we process your Personal Information, obtain disclosure regarding specific processing aspects, and acquire a copy of your Personal Information under processing.
  • Right to information accuracy and completion: You possess the right to ascertain the accuracy of your information, request updates or corrections, and complete any incomplete details.
  • Right to object: You may object to processing based on legal grounds other than consent. Public interest, official authority, or legitimate interests pursued by us can be grounds for objecting.
  • Right to data processing limitation: You hold the right to restrict processing in certain instances, such as contested accuracy, unlawful processing, or pending verification.
  • Right to erasure: You may request the erasure of your Personal Information if not required for intended purposes or if you withdraw consent. Some exceptions apply.
  • Right to data portability: Under certain circumstances, you may receive your Personal Information in a structured, machine-readable format for transfer to another controller, if feasible.
  • Right to lodge a complaint: If unsatisfied with our data processing, you can contact your local data protection authority in the EEA.

California Privacy Rights Residents of California possess additional rights pertaining to their Personal Information under the California Consumer Privacy Act (“CCPA”). For California residents, the following rights are applicable:

  • Right to information about collected Personal Information: Once a year, you can request information regarding the categories and specific pieces of collected and disclosed Personal Information.
  • Right to request deletion or opt-out of Personal Information sale: You can ask for Personal Information deletion or opt-out of its sale, with no discrimination if these rights are exercised.

Exercising Your Rights Should you wish to exercise your rights, please contact us via the provided contact details in this document. Be prepared to verify your identity, and if you are submitting a request on behalf of another, provide evidence of valid authorization. Include adequate details for us to process and respond to your request. To protect your Personal Information, we may ask for verification before proceeding.

Cookies Our Services utilize “cookies” to personalize your online experience. Cookies are small text files placed on your hard disk by web servers. They are unique to you and can be read only by the domain’s web server. By declining cookies, certain features of the Services may not be accessible. For comprehensive details on the cookies we collect and their functions, refer to our cookie policy. Although most web browsers automatically accept cookies, you can modify your settings to decline them.

Data Analytics Our Services might utilize third-party analytics tools that employ cookies, web beacons, or similar technologies to gather standard internet activity data. This data is used to compile statistical reports on User activity, such as page visits and durations, in order to enhance our Services. No personally identifiable information is collected or associated with the statistical reports.

Do Not Track Signals Certain browsers feature a Do Not Track feature indicating your preference not to be tracked online. Our Services are not configured to interpret or respond to Do Not Track signals at present.

Social Media Features Social Media Features are incorporated into our Services, such as Facebook or Twitter buttons, Share This buttons, etc. These may collect IP addresses and page visit details to ensure proper functionality. These Features are hosted by providers or directly on our Services and adhere to the respective privacy policies of the providers.

Email Marketing Subscription to electronic newsletters is voluntary and your email address is safeguarded and not disclosed, except when third-party providers are engaged to send emails. Compliance with the CAN-SPAM Act is upheld, ensuring that e-mails state the sender and provide means for contact. You can unsubscribe from newsletters or marketing emails by following instructions in the emails or contacting us.

Push Notifications Push notifications are offered for voluntary subscription, and a third-party push notifications provider is employed. Device tokens, unique to each device and issued by the device’s operating system, are used to ensure accurate notification delivery. If you choose to discontinue push notifications, adjust your device settings accordingly.

Links to External Resources Our Services may contain links to external resources beyond our control. We do not endorse their privacy practices and advise you to review their policies independently.

Information Security Our Services are hosted on secure servers, protected against unauthorized access, use, or disclosure. Reasonable safeguards are in place to mitigate unauthorized access, modification, or disclosure of Personal Information. While we strive to protect your data, inherent limitations of the Internet and wireless networks are acknowledged.

Data Breach In case of a security breach affecting Services or Personal Information disclosure, we may take necessary measures, including investigation and cooperation with law enforcement. Affected individuals will be notified when deemed necessary.

Changes and Amendments We retain the right to modify this Policy at any time, updating the revision date at the bottom. Notice of changes may be provided through various means. Your continued use of the Services post-update will signify your consent to changes, though we commit not to use your Personal Information differently from the initial purpose without your consent.

Acceptance of this Policy By utilizing our Services and submitting information, you confirm your understanding and agreement with this Policy. If you disagree with this Policy’s terms, refrain from accessing or using the Services.

Contact Us For questions, concerns, or complaints about this Policy, your Personal Information, or to exercise your rights, please contact us via the provided details:

Website: https://luxefood.co.uk/contact-us/

Email: info[@]luxefood.co.uk

We are dedicated to resolving complaints, addressing disputes, and honoring your rights promptly and in accordance with applicable data protection laws.

Last updated: August 04, 2023